Can you describe a few of your favorite items Red Earth carries?
I personally wear one of our MAASAI STRETCH BEADED BRACELETS everyday. I think its a classic bracelet that fits our time and reminds me of my time in Africa. Its also a great item to wear with any style of outfit, being workwear or dress wear. I also love our BELTS, with hand cast brass buckles and a rugged leather that's both classic and unique. But my all time favorite is our PANTHERA LEO RING; its definitely a show piece that I fell in love with after personally seeing it being hand cast at out brass artisan's (RAYMOND) shop in a small village outside of Nairobi called Karen.
If there was a popular retailer that would be a good fit to carry your items, who would it be?
I think we could hold up to a lot of different lines in some of the larger retailers, however I feel we would fit the aesthetic of a company like Anthropology or Free People.
Why aren't you wanting to get your jewelry into some of these larger retailer stores?
I think that where we are as a company, our production methods aren't prepared for what it would take to sell to a larger retailer. Not to mention that we feel our branding and story are too important to put into others' hands. Thats not to say that we wouldn't consider that in the not-so-distant future, but for now we would like to grow on our own.
As your artisans become more popular, what does the future hold for them?
I believe that as we grow they will grow with us. I feel that the benefit for them will be to be able to not only sell to us, but to many different companies across the world. This will intern create jobs and revenue that these communities didn't have before and desperately need.
RED EARTH TRADING CO. Website | Photography by SCOUT VISUAL